The idea of opening your own home based Multi Level Marketing business (or Network Marketing as it is sometimes called) has always attracted you, so you accepted an invitation to attend an MLM presentation given by a neighbor of yours. Everything seemed solid to you, but you want to explore the industry as a whole a little more before you sign on. Generating leads is your biggest concern. Where can you go to find the best MLM leads?
The starting point for all new MLM business owners is their own social contact network of relatives, friends, and work acquaintances. These are free network marketing leads and they are potentially the best MLM leads you’ll get, since they might accept an invitation to an MLM presentation, just because they know you. This poses a real problem for potential MLM home based business owners who don’t have many social contacts. What about buying leads? Are paid leads worth their cost?
If you search the Internet for paid MLM leads you’ll find a multitude of companies from which to choose. You’ll notice paid leads aren’t always cheap MLM leads. To learn more about the quality of paid leads, search with the word “scam” added to your query.
You’re going to find out most of these companies sell lists to any home based business owner, with the same lists going to both Network Marketing businesses and Affiliate Marketing businesses. Once sold, lists are resold, over and over resulting in not fresh leads, but leads that may have been contacted many times before you got to them.
You’re also going to find “informative” articles which supposedly enlighten you about the potential scam, but in fact may be scams of their own. Many end with a hyper-pitch about the “never before shared secrets of generating free network marketing leads”, all on a high priced DVD or EBook.
The MLM industry is filled with people who make money pitching educational products all serious MLM owners supposedly need to succeed. People involved in some of the most well known MLM opportunities spend a veritable fortune buying books and tapes and going off to workshops, conferences, and national meetings. All too often, the cost of these “investments” exceeds the revenue they’re generating from the business.
Truth is there is no “quick and dirty” way to generate MLM leads. But if the opportunity you’re looking into features solid, competitively priced products that a lot of people really need, you will get customers. And over time, contented customers can become great leads.
MLM Leads